A Different Kind of Speedcat: PUMA x NOIR KEI NINOMIYA’s new collab lets you wear flowers on your feet

Japanese avant-garde label NOIR KEI NINOMIYA has long been a favorite among fashion lovers, and it has surprised us with a new collaboration with PUMA. If you’re looking for sneakers that show off your personality while bringing a dreamy, ethereal touch, this new style covered in 3D flowers is sure to win you over.

• Related reading: A roundup of the PUMA Speedcat’s luxe winter colorways and collaboration collection!

3D Floral PUMA Speedcat

This collaboration is based on PUMA’s classic Speedcat silhouette, yet the designer’s skillful touch gives it an entirely different, artful and luxurious feel. In the released photos, the entire upper is surrounded by delicate, semi-sheer 3D flowers, echoing the romantic floral theme seen on the brand’s runway. With a jelly-like translucency, the flowers are stitched onto the shoe’s streamlined silhouette, bringing an unprecedented sense of poetry to the sporty racing sneaker.

A Unique Style That’s Sweet and Rebellious

Three captivating colorways from the collaboration have been revealed. The eye-catching bright red pair, with its white semi-sheer flowers, makes a bold visual statement; the classic, versatile all-white version has a pure, ethereal feel; while the punk-inspired all-black pair takes dark aesthetics to the fullest. On the runway, models wore soft, layered sheer tulle dresses with velvet knee-high socks and these PUMA collaboration sneakers, perfectly demonstrating how to balance strength and femininity.

About Noir by Kei Ninomiya

If you’re not yet familiar with Noir by Kei Ninomiya, this label is well worth keeping on your radar. A womenswear brand under COMME des GARÇONS, it was founded by designer Kei Ninomiya in 2012 and has been known for its experimental designs ever since. Its most recognizable feature is its punk-inflected black aesthetic, which often breaks with traditional garment-making rules through techniques such as laser cutting and the assembly of small modules to create highly sculptural clothing. It’s no wonder that applying couture-like craftsmanship to PUMA sneakers has caused a stir in fashion circles.

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