The Top Choice for a Seoul Winter Stroll! The 2026 Gwanghwamun Christmas Market Launches, Turning Gwanghwamun Square Into a Christmas Village
Seoul’s iconic winter romance~
Summary
- Seoul's iconic Gwanghwamun Christmas Market officially returns, following a record-breaking total of 3.57 million visits in 2025.
- Organized by the Seoul Tourism Organization, it creates the most representative urban Christmas village in downtown Seoul.
- Featuring multiple operational phases and a wide array of stalls, the event brings together artisanal crafts, seasonal products, and a dreamy display of festive lights.
When the first holiday lights flicker on across Seoul this time of year, you know the romance of a Korean winter night is right around the corner. As one of the city’s signature urban events, Gwanghwamun Market officially returns for 2026, kicking off the coming winter with a warm start.
A romantic winter landmark in Seoul
In 2025, Gwanghwamun Market welcomed a record 3.57 million visitors. Sparkling Christmas tree lights, steaming street food, and wooden cabins packed with handmade gifts and holiday decor turned Gwanghwamun Square in central Seoul into a fairytale European Christmas village, making it a must-visit spot for global travelers on winter trips to South Korea.
Turning Gwanghwamun into a Christmas village
Hosted by the Seoul Tourism Organization, this year’s Gwanghwamun Market will continue to feature a rich collection of original, high-quality goods. From delicate crafts and cozy winter accessories to festive seasonal items, every wooden booth holds surprises waiting to be discovered.
Beyond the shopping stalls, the market blends festive light displays with the classic architecture of Gwanghwamun Square. Visit at dusk as night falls and the entire square glows with a warm light. Strolling through the crisp air and taking in the holiday spirit is easily the most pleasant way to experience Seoul in the winter. If you’re planning a trip to South Korea this season, save an evening to enjoy this winter night.
📅 December 4, 2026 – January 3, 2027
📍 172 Sejong-daero, Jongno-gu, Seoul
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