Get Ready to Queue! G-DRAGON's Brand PEACEMINUSONE x ZO&FRIENDS Lands in Hong Kong
Even the pouch and rug make you want to bring them home!
Summary
- Limited-Time Event: Running from October 21 to November 8 at the LINE FRIENDS POP-UP STORE @ Kai Tak Sports Park.
- Design Highlights: Built around the concept of "BLOOMING STEP," combining the PEACEMINUSONE daisy with ZO&FRIENDS flower footprints.
- Limited-Edition Merch: Launching 10 collaborative items, capped at 3 of each item per person per purchase.
- Hong Kong Exclusive: Exclusive metal magnets featuring ZO&FRIENDS integrated with Hong Kong landmarks will also be available on-site.
Fans of G-DRAGON and ZO&FRIENDS have been pretty busy lately. To mark the 10th anniversary of G-DRAGON’s brand PEACEMINUSONE, the label has teamed up for the first time with the popular character line ZO&FRIENDS, which is currently celebrating its first anniversary. Their joint “PEACEMINUSONE X ZO&FRIENDS POP-UP” makes its Hong Kong debut on October 21 at Kai Tak Retail Hub.
Built around the concept of “BLOOMING STEP,” this collaboration cleverly pairs PEACEMINUSONE’s signature daisy with the floral paw prints of ZOA, the cloud cat from ZO&FRIENDS, creating a charming path of flowers.
10 collab merch items, including an adorable rug
The collection features 10 official merchandise items, ranging from a ZOA plush doll wearing a black hoodie (HK$ 628) and pouch charms (HK$ 348) to a practical daily tote bag (HK$ 288)—each thoughtfully combining the personalities of both brands. The standout piece is undoubtedly the one-of-a-kind ZOA art figure (HK$ 628) created specifically for this project, which comes complete with a dedicated display box and a mini rug accessory, making it a true collector’s item for fans.
Hong Kong-exclusive magnet and entry details
Alongside the collaboration series, the pop-up includes a special lineup that places ZOA against the backdrops of Hong Kong’s Victoria Harbour and Lion Rock, transformed into a camera-shaped metal magnet (HK$ 98) that makes for a great keepsake.
No advance registration is required—simply walk right in. Purchases are limited to 3 items per product type per customer. Gifts are also available with minimum purchases: spend HK$ 488 in a single transaction to get a special paper bag, or HK$ 688 to receive a coaster set. Ready to walk this flower-lined path?
PEACEMINUSONE X ZO&FRIENDS POP-UP
Dates: October 21, 2026 – November 8, 2026
Hours: 11:00 AM – 8:00 PM
Location: LINE FRIENDS POP-UP STORE @ Kai Tak Sports Park (Shops M2-123 & 124, 1/F, Kai Tak Retail Hub 2, Kai Tak Sports Park, Kowloon, Hong Kong)
Join POPBEE Circle and subscribe to the POPBEE Newsletter to catch the latest updates, plus early access to exclusive perks and discounts! Here are a few more stories you might like:
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