A new choice for an elegant buzz: YuSang, a brand-new Korean restaurant in Central, opens with premium 1++ Korean beef and signature rice wine pairings
Inspired by the gently tipsy romance of ancient poets
Summary
- Core dining concept: centered on “안주 Anju” (Korean drinking snacks) and “술 Sool” (Korean brewing and drinking culture), with a focus on sharing plates and charcoal-grilled dishes.
- Signature dish highlights: includes charcoal-grilled 1++ Korean beef ribeye, kimchi braised pork belly slow-cooked for eight hours, and boiled pork slices served with freshly made daily tofu.
- Curated drinks selection: features Korea’s three key categories of alcohol (soju, craft rice wine, and fruit wine), plus house-made yuzu honey makgeolli and Goushung yuzu wine.
Looking for somewhere to enjoy a proper meal and an elegant drink after work? YuSang, a new contemporary Korean dining concept, has opened at Landmark Prince’s Building in the heart of Central. Unlike a typical Korean restaurant, YuSang brings together Korea’s traditional “Anju” (dishes to accompany drinks) and “Sool” (brewing culture) in a refined, modern tavern setting.
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The ancient poetic tradition of flowing wine cups reimagined for modern socializing
There is an elegant story behind the name YuSang. It draws inspiration from the ancient literary gathering known as “Flowing Wine Cups Along a Winding Stream” (Yusang goksu), where guests floated wine cups down a winding stream; when one reached them, they had to compose a poem and drink. The restaurant brings this atmosphere of genuine connection through fine food and drink into the present day, making gatherings feel relaxed and natural.
Charcoal aromas and an eight-hour slow braise: signature dishes for drinks
YuSang’s menu is designed around the social pleasure of sharing a table. It moves from light, refreshing cold dishes and sashimi to warming spicy pollock roe seafood soup and pancakes, offering plenty of variety along the way.
The charcoal grill is the heart of the menu and not to be missed. The “Grilled 1++ Korean Ribeye,” served with rich beef jus and fresh wasabi, brings out the full flavor of the premium beef. The “Kimchi Braised Pork Belly” is slow-cooked for eight hours, then grilled over an open charcoal flame to seal in its charred aroma. Another dish, “White-Cut Pork with House-Made Tofu,” features premium local pork belly grilled over charcoal, paired with tofu made fresh in-house each day and a special Korean chili sauce. The care shows in every detail.
Traditional Korean drinks, from yuzu makgeolli to premium soju
A great drinking experience naturally calls for great drinks. YuSang has carefully sourced three key categories of Korean alcoholic beverages: premium soju, handcrafted makgeolli, and premium fruit wines.
If you prefer sweeter, fruit-forward drinks, try the house-blended honey yuzu makgeolli or Goheung Yuja Wine, made with yuzu grown in Goheung County, Korea. Whether you’re stopping by for an afternoon drink, a business set lunch, or an evening gathering with friends, there are matching dishes and signature cocktails for every occasion.
This new restaurant, which gives Korean everyday social culture a refined new take, is now officially open. This weekend, invite your friends to enjoy a Korean feast of charcoal-grilled flavors and fine drinks.
YuSang
Address: Shops 105-109, 1/F, Prince’s Building, Landmark, Central
Phone: +852 9235 3527
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