Still stressing over how to match couple outfits for fall? UNIQLO teams up with Jennie MV male lead Kai to bring everyday couple styling inspo
This vibe really makes you want to fall in love right away!
Summary
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Star-studded cast: Taiwanese male model Kai, who recently drew attention in JENNIE’s new “Less than a Lover” music video, appears alongside Akari Higashi.
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Two key style directions: the fall/winter collection focuses on “Less is More” minimalist denim and “Out and About” urban functional casual looks.
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Low-key couple styling: skip wearing identical pieces, and instead play with coordinating colors and contrasting textures to show a refined yet unforced couple vibe.
As the crisp autumn breeze begins to set in, it’s time to revisit the long-sleeved pieces in your closet. Compared with styling for yourself, dressing in harmony without looking overly coordinated is always a challenge when two people are walking through the city together. UNIQLO Korea recently unveiled The First Look for its 2026 Fall/Winter collection, presenting practical new-season pieces that also serve as a guide to everyday couple styling.
A familiar face makes a surprise appearance
If the male lead in these images looks familiar, you’re not mistaken. Taiwanese male model Kai (@dornweirb), who recently starred in the music video for BLACKPINK Jennie’s new single “Less than a Lover” and sparked widespread discussion among fans around the world, appears alongside model Akari Higashi (@akarihigashi), whose presence is uniquely distinctive. Strolling through everyday streets and across pedestrian overpasses, the pair vividly capture the most charming moments of togetherness during the cooler months.
- Related reading: UNIQLO’s 2026 Fall/Winter collection is here, and every piece in the U collection’s 10th-anniversary lineup is easy to mix and match!
Less is More: Minimalism in Denim and Knits
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This season, the brand focuses on two contrasting urban moods: “Less is More” and “Out and About.” In its take on minimalism, straight-leg jeans take center stage. Kai wears a dark blue V-neck sweater with slightly relaxed jeans, while Akari pairs a light gray crewneck sweater with crisp dark denim. Free of elaborate details, the looks create a clean, polished urban feel through comfortable silhouettes and subdued tones alone.
The Perfect Balance of Function and Everyday Wear
As the setting shifts, functional pieces can also fit naturally into everyday life. Windproof, insulating down jackets and soft fleece pieces are no longer reserved for the outdoors. The images show a lightweight burgundy down jacket layered over a bright shirt, or an olive green fleece jacket paired with cargo pants. Even heavier winter pieces can still feel light and easy to move in with earthy tones and considered layers, reflecting the design concept of bringing outdoor function into the city.
The Unspoken Rules of Sophisticated Couple Style
When putting together looks for two, many people fall into the trap of thinking they have to wear identical pieces. A closer look at this campaign shows that the strongest sense of coordination often lies in the details: perhaps both wear knit beanies in different colors, or one wears a navy sweater while the other wears navy denim. By echoing materials and keeping the styles cohesive, there’s no need to announce it loudly for others to recognize the connection the two share at a glance.
There’s still some time before the new collection arrives in stores in full, so save this inspiration to your phone and get ready for the coming season with your partner.
Join POPBEE Circle and subscribe to the POPBEE newsletter for the latest updates, along with early access to exclusive perks and discounts. Beyond this article, these recent stories are also worth a look:
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- UNIQLO 2026 Fall/Winter collection is here, every Uniqlo U 10th-anniversary piece is so easy to style!
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