Bringing ROSÉ’s closet home? Levi’s® “The Original Girl” collection is here, adding her personal signature to the classic silhouettes
Did you spot the secret code in the birthday number 11?
Summary
- Two key cuts: a slim zip-up denim jacket (HK$ 1,199) and ROSÉ’s off-duty favorite Loose Boot relaxed slight-flare jeans (HK$ 1,099), each available in two washed finishes.
- Exclusive hand-drawn details and accessories: every piece is finished with a leather patch featuring ROSÉ’s own hand-drawn “Levi Strauss with Rosé” graphic. Purchase the denim jacket to receive pins/charms, and the jeans to receive an exclusive star-shaped keyring.
- Tailor Shop personalization: at selected stores, you can pay extra to add heat-transfer graphics of “The Original Girl,” the album track title “number one girl,” and her birthday number “11.”
- Hong Kong early-release details: pre-orders open on September 16, with exclusive sales starting October 1 at the new pop-up store in Leighton Centre, Causeway Bay.
Following the collaboration announced earlier this year, Levi’s® and ROSÉ have reached a new milestone! The new “The Original Girl” special collection perfectly blends ROSÉ’s laid-back, stylish personal style with Levi’s®’ original spirit. ROSÉ says the pieces feel like they came straight from her own closet, with every detail incorporating a part of her. The back leather patch is even stitched with her hand-drawn “Levi Strauss with Rosé” lettering, making the pieces highly collectible!
- Related reading: ROSÉ breaks the rules of traditional preppy style with Levi’s’ laid-back Loose Prep pieces you’ll want to own
Two classic cuts from her off-duty wardrobe
The collection centers on two classic cuts ROSÉ loves to wear off duty. First is the Loose Boot jeans, with their relaxed, slightly flared fit. They’ve been a favorite of hers since appearing in the Super Bowl commercial, flattering the legs while creating an easy, fluid look. The other piece, the fitted zip-up denim jacket, comes in the clean-cut silhouette she loves, with a two-way front zipper and all-silver hardware. Both are available in two washes, bringing out a laid-back sense of individuality however you style them.
Take home signature accessories and the birthday number “11”
Even the gifts with this collaboration are thoughtfully included! Purchase the denim jacket and receive either a “The Original Girl” two-tone star-and-flower pin set or a zipper charm; purchase the jeans and they’ll come with an exclusive denim star keychain, embroidered with the number “11” on one side and “rosie” on the other. At the Levi’s® Tailor Shop, you can also pay extra to heat-transfer exclusive designs, including the song title “number one girl” and the number “11,” which represents her birthday, so you can create a one-of-a-kind piece of your own.
Hong Kong gets first access to pre-orders
Fans in Hong Kong will be the first to experience the collection! The Levi’s® x ROSÉ collaboration will be available for pre-order in Hong Kong starting September 16, followed by its exclusive official launch on October 1 at the new pop-up store at Leighton Centre in Causeway Bay.
Join POPBEE Circle and subscribe to the POPBEE newsletter for the latest updates, and get early access to exclusive perks and discounts! Beyond this article, here are a few recent stories worth checking out:
- Breaking the rules of traditional preppy style! ROSÉ personally shows how to wear Levi’s laid-back Loose Prep must-have pieces
- Rosé is the first to try the iPhone 18 Pro in Burgundy Red! Apple’s thinnest-ever foldable iPhone Duo is here, all the new launches from the event at a glance
- Is it contour or blush? Follow Rosé and Winter’s “Anti-Blush” look to add color while sculpting your face