Jang Won-young's Styles Go on Sale First! UGG Causeway Bay Pop-Up Features Giant Photo Spots and Free Ice Cream
The giant snow boot photo spot feels so therapeutic just standing next to it!
Summary
- Location & Dates: From now through November 1, 2026, at the Kai Chiu Road G/F Entrance and 1/F Atrium of Hysan Place in Causeway Bay.
- Featured Footwear: Early drop of the new FW26 Classic Mini Heritage worn by brand ambassador Jang Wonyoung.
- Interactive Experiences: Features a Jang Wonyoung-themed Hong Kong newsstand, a giant bus stop installation, a claw machine, and a DIY shoe charm station.
- Sweet Surprises: Partnering with popular local gelato brand TEEMTONEFAI to offer free limited-edition gelato upon completing designated tasks.
As the weather cools down, it’s time to bring back those warm, comfortable shoes.If you are looking for fall and winter outfit inspiration, or just want to grab a stylish, comfortable pair of snow boots, the new UGG store at Hysan Place in Causeway Bay is well worth a visit.The new UGG “Born To Feel” pop-up experience has officially landed at Hysan Place, stretching from the ground floor Kai Chiu Road entrance all the way up to the 1/F atrium.The space brings campaign visuals featuring brand ambassador Jang Won-young straight to Hong Kong, filled with warm suede tones and a relaxed vibe that instantly puts you at ease the moment you walk in.
Jang Won-young’s Classic Mini Heritage launches early
The most exciting part of this pop-up is definitely the early release of the fall and winter 2026 hero style: the Classic Mini Heritage.Worn by brand ambassador Jang Won-young in the campaign, the shoe pairs classic suede with a plush wool lining for a look that is both stylish and comfortable.If you have been waiting for this pair to hit the market, you can try them on early right now at the pop-up store in the 1/F atrium of Hysan Place.
Giant snow boots and a Hong Kong newsstand: fun photo spots
Beyond shopping for new shoes, the space design also holds plenty of thoughtful details.The ground floor Kai Chiu Road entrance features a local-style Hong Kong newsstand scene alongside an UGG Boot bus stop installation.Up in the 1/F atrium sits a giant Classic Mini Heritage display, perfect for snapping playful, vintage-inspired fall and winter photos.
DIY shoe charms and free gelato
There are also plenty of interactive surprises at the venue.During the pop-up event, buy any UGG footwear to enjoy a limited DIY shoe charm customization service, using letter accents, rhinestones, cords, and seasonal trinkets to create your own personalized pair.
In addition, complete designated tasks on-site for a chance to get claw machine tokens and win limited-edition gifts, shopping discounts, or gelato vouchers.UGG has also partnered with popular local gelato brand TEEMTONEFAI—redeem a voucher or register as an UGG VIP member to enjoy a complimentary exclusive flavor, letting you soak in the relaxed vibe from sight to taste.
UGG “Born To Feel” Pop-Up Experience
Dates: October 19 to November 1, 2026
Hours: 11:30 AM to 9:00 PM
Location: Ground-floor Kai Chiu Road Entrance & First-floor Atrium, Hysan Place, Causeway Bay
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