Beats’ most personal headphones ever: new Beats 360 with upgraded noise canceling and customizable colors
Which colors would you mix and match?
Summary
- Beats 360 comes in four core colors: black, cloud white, pink, and sky blue.
- For the first time, it supports replaceable ear cushions, with accessory options in breathable knit and soft leather.
- Rated IPX4 for sweat and water resistance, with noise cancellation improved by 1.75 times compared with the previous Beats Studio Pro.
- Pre-orders are now open on the official website, and ear cushion kits are available to purchase as add-ons at the same time.
You’ve finalized your outfit before heading out, only to realize your headphones don’t quite match? The newly released Beats 360 over-ear headphones may be the answer for keeping up with your changing style. For the campaign, Beats enlisted supermodel Kendall Jenner, who changes her look for different settings in the video, perfectly showcasing the most exciting new feature: interchangeable ear cushions in colors you can change yourself.
- Related reading: Justin Bieber’s brand SKYLRK unveils its speaker lineup, making retro music look stylish!
Your headphones, your color choices
The biggest surprise with Beats 360 is that it’s the brand’s first customizable over-ear headphones. The main unit comes in four soft shades: black, Cloud, pink, and Sky blue. If a single color feels too plain, the brand has also released interchangeable ear cushions and headband kits.
Depending on your mood or the occasion, you can switch to breathable Performance Knit material, available in six colors, or choose UltraPlush leather for maximum comfort. As Kendall Jenner puts it, “I’m always on the go and moving between different looks. I love being able to swap out the ear cushions to match whatever I’m doing that day.”
The specs and practicality have quietly improved, too
Beyond its eye-catching design, Beats 360 offers several practical improvements for everyday use. It’s the first model in the brand’s over-ear lineup with an IPX4 rating for sweat and splash resistance, so there’s no need to worry too much about light rain on your commute or sweating at the gym. For sound, the brand says its active noise cancellation (ANC) is 1.75 times more effective than on the previous Beats Studio Pro, blocking outside noise more effectively. On a full charge, it offers up to 32 hours of battery life.
Beats 360 is priced at US$ 349.99 and is available for preorder now on the official website. It is expected to arrive in stores on September 24.
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