Selena Gomez and Demi Lovato Reunite for Rare Beauty, Recreating a Classic Moment 17 Years Later!
Major Nostalgia From Princess Protection Program!
Summary
- Rare Beauty launches a new campaign, "Still Making Each Other Blush," featuring a surprise reunion between Selena Gomez and Demi Lovato.
- Met at age 7 on the set of Barney & Friends, the duo went on to co-star in the 2009 movie Princess Protection Program, becoming iconic childhood besties for a generation of girls.
- Beyond recreating classic princess looks and photo poses, they brought back their YouTube vlog-style videos from 18 years ago to relive nostalgic memories.
- In an exclusive Rare Beauty interview, they shared funny moments from the past and fashion trends they never want to revisit, showing off the effortless chemistry of their long-standing friendship.
- Rare Beauty releases the limited-edition "Delena: Soft Pinch Blush Bundle," featuring classic liquid blushes in shades Hope and Virtue alongside a blush brush.
Remember the classic Disney Channel movie Princess Protection Program? Starring Selena Gomez and Demi Lovato, the teen film remains a childhood memory for many. Now, 17 years later, the duo has unexpectedly reunited! For a new campaign titled “Still Making Each Other Blush” for Gomez’s beauty brand, Rare Beauty, they slipped into princess dresses and crowns, recreated their classic back-to-back photo pose, and even brought back their familiar YouTube video style, prompting emotional fans to exclaim, “Delena is really back!”
A childhood friendship that started at age 7
Selena Gomez and Demi Lovato’s friendship actually began when they were just 7 years old! After meeting on the children’s show Barney & Friends, they joined the Disney Channel together and co-starred in 2009’s Princess Protection Program, becoming one of the most popular teen duos of the era. Inseparable on screen, they frequently attended events together in real life, filmed YouTube videos, and even coordinated their red carpet poses beforehand. As their entertainment careers diverged, the two drifted apart for a stretch and made fewer public appearances together, making this long-awaited reunion all the more precious.
Recreating classic Princess Protection Program moments
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Rare Beauty’s latest campaign is a massive dose of nostalgia for former Disney kids! Wearing blue and yellow princess dresses paired with sparkly crowns, Selena Gomez and Demi Lovato recreated their iconic pose from Princess Protection Program. For the first time in 18 years, they also filmed a video in the style of their early YouTube vlogs, capturing their natural, playful dynamic and singing the movie’s signature track “One and the Same,” taking viewers straight back to the Disney Channel’s golden era. The full video is now up on Selena Gomez’s YouTube channel, letting fans relive the cute chemistry between the childhood friends.
Sharing teenage memories and the fashion trends they want to forget
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Beyond recreating classic moments, the two sat down for a Rare Beauty interview to reminisce about their youth. Demi Lovato shared that one of her most unforgettable memories was accidentally crashing a prom after a 2008 premiere—a night she remembers vividly to this day! When asked which trend they would least like to revisit, Selena Gomez picked the once-ubiquitous high-low hemline skirts, while Lovato cited over-tweezed, ultra-thin eyebrows. Gomez also revealed that having Lovato join the campaign felt like a dream come true, giving them a chance to look through old photos on set, reminisce, and create new precious memories.
Rare Beauty launches a limited blush bundle, turning the “Delena” friendship into a beauty collectible
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To celebrate this special reunion, Rare Beauty released the limited-edition “Delena: Soft Pinch Blush Bundle,” packaging the duo’s favorite blush shades together! The set features Hope, a nude mauve rose favored by Selena Gomez, alongside Virtue, a beige peach chosen by Demi Lovato. Both are classic shades of the brand’s Soft Pinch Liquid Blush—not new releases—and the bundle also comes with a Soft Pinch Blush Brush.
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From childhood friends to reuniting on screen years later, Selena Gomez and Demi Lovato’s friendship might just be a microcosm of many people’s youth. Even if some friends no longer see each other every day, coming back together instantly restores that familiar spark. Seeing them put on crowns again and sing “One and the Same” really makes you want to rewatch Princess Protection Program!
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