Starbucks Pink Bearista bear cup is back! Wearing a white baseball cap, arriving in limited quantities on July 13

Key highlights

• The new Starbucks Pink Bearista™ Glass Cold Cup will be available in limited quantities at select U.S. stores on July 13, 2026. Its design is inspired by the brand’s popular Pink Drink.
• The pink bear-shaped glass cup wears a white Starbucks baseball cap and comes with a pink straw and strawberry-shaped straw topper, carrying on the Bearista line’s cute, collectible design.
• Starbucks Rewards Reserve members can purchase it early through Starbucks Shop on July 9. Purchases at brick-and-mortar stores and the official online store are limited to two per customer.

• Related reading: Resale prices soar in Europe and the U.S., sold out in seconds in Hong Kong: Starbucks’ viral “Bear Glass TOGO Cold Cup” is coming to Taiwan!

Remember the Starbucks Bearista glass cup that quickly became a hot topic when it launched last year? This summer, the wildly popular bear is officially getting a new pink look. Starbucks has announced the new Pink Bearista™ Glass Cold Cup, inspired by the brand’s popular Pink Drink. From the pink cup and white baseball cap to the strawberry-shaped straw topper, every detail is full of summer vibes. It hasn’t even officially gone on sale yet, and many Starbucks collectors have already added it to this year’s must-have list.

The Bearista gets a new pink look inspired by Pink Drink

IMAGE FROM/STARBUCKS

The new Pink Bearista™ Glass Cold Cup retains the Bearista line’s signature bear silhouette, with its clear glass body replaced by a bright, dreamy pink. It looks as though an entire Pink Drink has been turned into a cute little bear. Its rounded ears, sculpted face, and the classic Starbucks siren logo at the center make it feel like a collectible you could display on your desk even when it’s empty.

This time, the most eye-catching detail is the white Starbucks baseball cap on the bear’s head. The cap isn’t just decorative; it also serves as the cup’s lid. Paired with a pink straw and strawberry-shaped straw topper, it looks from a distance like a bear in a baseball cap ready to head out on vacation. Its bright color palette and slightly sporty feel make it better suited for summer than earlier Bearista cups with a more festive feel.

Inspired by Starbucks’ popular Pink Drink

IMAGE FROM/STARBUCKS

Starbucks says the pink Bearista was inspired by the customer-favorite Pink Drink. With its striking pink appearance, refreshing taste, and strawberry elements, the drink has long been popular on social media and has gradually become one of Starbucks’ most recognizable summer beverages. The new bear cup fully turns Pink Drink’s pink color, strawberry motifs, and relaxed, playful mood into a cup designed to be collected for years.

Rather than simply changing a glass cup to pink, Starbucks seems to have turned a popular drink directly into a character this time. From the cup’s shape and baseball-cap lid to the strawberry straw topper, every accessory ties together, making the Pink Bearista more than an ordinary drink container: it’s a collectible closer to a figurine, decoration, or stylish lifestyle accessory.

Why are Bearista cups so popular?

What makes the Bearista line so appealing is that it’s more than just a cup, bringing together the Starbucks brand, character design, and collectibility. Compared with regular cold cups, its three-dimensional bear shape is more likely to catch attention on social media and stands out on a coffee table, desk, or display shelf. Even without a drink inside, it can still be used as decor or a photo prop.

The Pink Bearista also adds instantly recognizable elements such as pink, a white baseball cap, and strawberries, bringing together nearly all the visual traits that tend to be popular on Instagram, TikTok, and Xiaohongshu. For Starbucks collectors, it’s a new member of the Bearista line; for those who love pink and cute designs, it’s appealing in its own right.

Will it be released in Taiwan and Hong Kong?

So far, Starbucks has confirmed release only at select U.S. stores and through Starbucks Shop, and has not yet said whether it will launch simultaneously in Taiwan, Hong Kong, or other Asian markets. Preorder prices currently appearing on social media and third-party shopping sites do not represent Starbucks’ official pricing, so be sure to check the seller’s source, shipping time, and the item’s authenticity before purchasing.

From its Pink Drink-inspired pink cup body and white Starbucks baseball cap to its strawberry-shaped straw topper, the Pink Bearista™ Glass Cold Cup is almost certain to become one of Starbucks’ most watched collectible cups this summer. Collectors may need to wait for further official announcements on whether it will also launch in Taiwan and Hong Kong. What is certain is that once it officially goes on sale in July, it will likely spark another wave of buying rushes and unboxing buzz.

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