Watch the World Cup with your fur baby! adidas launches its first 2026 World Cup pet jerseys, and they’re bound to sell out fast

With the 2026 FIFA World Cup just around the corner, brands are preparing new gear for fans and even turning their attention to our furry friends. adidas is bringing the excitement of the soccer field into pets’ wardrobes with jerseys made just for them.

Related reading: Make your pets part of the Lunar New Year festivities: adidas dresses them in sportswear and Chinese-style jackets… and it sparked buzz as soon as it was revealed!

adidas brings World Cup jerseys to pets for the first time

This summer, the upcoming World Cup is undoubtedly the biggest event in sports. So soccer-loving owners can celebrate with their dogs, adidas has brought the classic home-jersey designs of select World Cup national teams to its pet collection for the first time. The collection is currently available in select markets across North America, Latin America, and Asia.

Unlike the flashy pet clothes commonly on the market, these jerseys retain a pure athletic aesthetic. The design team developed the materials specifically for pets, using heat-transfer printing for the national team crests and adidas logos. This keeps the overall look clean and streamlined while ensuring pets of different sizes stay comfortable while running, without the discomfort of heavy embroidery.

Classic Argentina and Japan home jerseys reimagined

The global collection also includes Mexico and Colombia, while the Hong Kong market carries pet home jerseys for the Argentina and Japan national teams.

The Argentina design faithfully carries on the iconic blue-and-white vertical stripes, immediately bringing legendary moments on the field to mind. The Japan design, meanwhile, uses layered classic blue tones with detailed linework. Both jerseys blend World Cup heritage with modern aesthetics, and look adorably different on a Shiba Inu or a poodle.

Where can you buy the World Cup pet jerseys?

These two buzzworthy pet jerseys each have a suggested retail price of HK$299. You can shop them now on the dedicated page of adidas Hong Kong’s official online store, or visit select stores, including the Tsim Sha Tsui flagship store, to find the right size for your pet.

You can pick up a matching national team home jersey for yourself and wear “family outfits” with your dog on walks or to pet-friendly restaurants. Since the jerseys have just gone on sale and the size range is still fairly complete, readers with dogs are encouraged to buy early. Once the tournament officially begins, your furry friend can cheer alongside you in front of the TV.

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