Buy straight from your Korean shopping list in Hong Kong: Olive Young teams up with Sephora, bringing 14 popular beauty brands to the city

Every time I travel to Seoul, my first stop is always Olive Young, where I can’t resist stocking up on all the beauty and skincare products I’ve been seeing on social media and packing my suitcase full! Now, that wish can come true without booking a flight. The beauty world has some exciting news: CJ Olive Young has officially entered a global strategic partnership with beauty giant Sephora, with Hong Kong lucky enough to be the first stop for this major collaboration. Starting August 20, 2026, 14 popular Korean beauty brands carefully selected by Olive Young will officially arrive at Sephora stores and online in Hong Kong, so we can restock anytime.

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14 buzzworthy Korean beauty brands, handpicked so you can buy them directly without using a personal shopper

Olive Young has shown its eye for product selection with this launch. The first 14 brands are all hidden gems with huge popularity and buzz in Korea: Arencia, Beplain, Bioheal BOH, Celimax, Dr. Althea, Haruharu Wonder, Ma:nyo, Make P:rem, Numbuzin, Purito Seoul, Sungboon Editor, The Lab by Blanc Doux, Heveblue, and Torhop. Whether you prefer plant-based, soothing skincare for sensitive skin or anti-aging serums powered by high-tech ingredients, you’ll be able to try the textures for yourself at Sephora.

Trending ingredients in focus: PDRN creams and probiotic anti-aging skincare

If ingredients and results matter most to you when choosing skincare, several key products in this launch are well worth adding to your shopping list. Heveblue’s Salmon Caring Centella Cream contains 5,000 ppm salmon PDRN and centella, with a smooth, moisturizing texture that hugs the skin to hydrate sensitive skin and balance oil and moisture. Dr. Althea’s PDRN Reju 5000 Cream combines a vegan approach with microbiome care. Its lightweight, non-sticky texture can be layered as needed for different skin types. Bioheal BOH’s Probioderm™ 3D Lifting Skincare Set includes a night cream, serum, and mist, using three probiotic ingredients to strengthen the skin barrier and improve elasticity.

Essentials for commuters and sensitive skin: from lightweight sunscreen to gentle cleansing oil

Beyond restorative skincare, the cleansing and sun protection basics are equally appealing. Ma:nyo Pure Soybean Cleansing Oil turns into a milky emulsion on contact with water, gently dissolving blackheads and impurities without easily clogging pores to help keep skin balanced. For excess oil in hot, humid weather, Make P:rem’s UV defense me. No Sebum Sun Cream controls sebum for up to 6 hours, leaving skin naturally brighter with a shine-free, soft-matte finish. If you enjoy a spa-like ritual while showering, Torhop’s Saunan Heating Salt Mask creates a gentle sauna-like warmth after application to help remove excess oil.

This lineup, carefully selected by both Olive Young and Sephora, performs particularly well in terms of ingredient concentrations and product textures. Bringing together standout products for a range of needs, including repair, sun protection, and anti-aging, it offers busy women who want to maintain healthy-looking skin a time-saving choice that’s less likely to disappoint. The full range officially goes on sale on August 20, so keep an eye out if you’re interested!

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