Treasure-hunting while shopping in Copenhagen: the Danish vintage store Bintagged secretly favorited by Jennie
Sharp-eyed fans have already noticed 🤩
Summary
- Jennie’s Copenhagen itinerary has been revealed, and it’s confirmed that the Balenciaga piece from her off-duty look came from local vintage store Bintagged.
- The store is located at Frederiksborggade 54, and is open from Monday to Saturday, closed on Sundays.
- Its selection leans into an intellectual, bookish vibe, focusing on designer pieces from the late 1990s to early 2000s.
- The shop hides plenty of rare finds, such as a Miu Miu Fall/Winter 1999 jacket and a Prada Spring/Summer 2000 nylon jacket.
Over the past few days, social media has been flooded with photos of BLACKPINK’s Jennie enjoying a leisurely trip in Copenhagen during Roskilde Festival. She wore several relaxed looks in a row, and sharp-eyed fans quickly spotted that the much-discussed Balenciaga piece she was wearing came from Bintagged, a tasteful local vintage store. Located at Frederiksborggade 54, this under-the-radar shop has long been a fixture on fashion lovers’ shopping lists. Now, with a quiet celebrity endorsement, its popularity has soared.
- Related reading: A relaxed take on skipping hype pieces: Jennie’s Copenhagen off-duty looks and the understated The Row bag she’s quietly been carrying
A space that feels like an art gallery
Step through Bintagged’s doors, and instead of the cramped, cluttered feel of a traditional secondhand store, you’ll find minimalist displays and stainless-steel racks that give the space an art-gallery-like sense of calm.
The store focuses on the golden era of the late 1990s and early 2000s. From the cuts and fabrics of its clothing to the rarity of the brands, the owner’s almost exacting eye for curation is evident.
An insider’s treasure-hunting list: Margiela and CDG’s turn-of-the-millennium aesthetic
The selection here isn’t simply chasing flashy logos; it reflects a genuine appreciation for tailoring and the significance of an era.
Browse the clothes on the racks and you may come across a black sleeveless top from Maison Martin Margiela’s early-2000s collections. Priced at 380 euros, the piece is made from a soft rayon-acetate blend and falls to the knee with an exceptionally fluid drape, perfectly capturing the brand’s early aesthetic: clean and sharp, with a subtle sense of deconstruction.
For those drawn to more experimental silhouettes, the white early-2000s Comme des Garçons dress in the store is equally hard to look away from. Its pure color and asymmetrical, sculptural cut make it a commanding work of art even today.
A hidden gem worth adding to your itinerary
At a time when fast fashion and hype pieces are everywhere, this store’s greatest appeal lies in how it has selected pieces that can stand the test of time. Rather than blindly following seasonal trends, investing in an archival piece with a story and substance can show more taste in everyday outfits.
If you’re planning a trip to Copenhagen, consider adding it to an afternoon walk. Take your time trying things on in this story-filled space and feeling the fabrics and cuts; you may be lucky enough to take home the perfect vintage piece with your name on it. Next time you’re in Denmark, remember to save this address on your map.
Bintagged
Frederiksborggade 54, Copenhagen
Monday to Friday: 11:00 – 18:00
Saturday: 11:00 – 16:00
Join POPBEE Circle and subscribe to the POPBEE newsletter for the latest updates, and get early access to exclusive perks and discounts. Beyond this article, here are a few recent stories worth checking out:
- Japanese cult-status vintage store lands in Hong Kong: RAGTAG Hysan store opens at the end of July, so you can hunt for treasures without flying to Harajuku
- Easygoing style without the It bags: Jennie’s Copenhagen off-duty look, quietly finished with this understated The Row bag
- Jennie's look is quietly blowing up: decoding the green teardrop earrings in her MV — turns out they're from this Danish niche brand
