Kylie Jenner’s birthday party is in on it too! The bedazzling rhinestone trend is taking over Gen Z’s everyday life
Now I kind of want to buy some stickers to decorate everything!
Remember the 2000s, when phone cases, jeans, and even nails had to be covered in rhinestones to be considered stylish? This sparkling gem trend is back! Kylie Jenner’s birthday party has also drawn attention to this small trend spreading among Gen Z: it’s not just outfits that need to sparkle anymore. Drinks, cakes, and everyday items can all become gem-covered stars.
Kylie Jenner’s birthday party proves that “diamonds” are everywhere
Images from IG / @kyliejenner
Kylie Jenner’s birthday parties never lack eye-catching details. This time, she appeared in a sparkly pink mini dress with feather accessories. A closer look at the party table reveals “sparkly elements” everywhere: the cake was dotted with colorful gems, while even the clear drink cups she held were covered in colorful rhinestones of different sizes, instantly making ordinary party supplies look glamorous and cute.
Y2K “Bedazzling” Is Back!
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This decorative technique of applying rhinestones or imitation gems to the surface of clothing or objects is called “bedazzling.” It was hugely popular in the 2000s and, with the return of Y2K aesthetics, younger generations are finding new ways to use it. This time, rhinestones have moved far beyond clothing and accessories. From tooth gems, beauty devices, and face masks to earbuds, phones, drink cups, and all kinds of everyday items, almost anything can be covered in them. The more unexpected the object, the more fun it is.
Gen Z Is “Customizing” Even Everyday Items
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Bedazzling’s renewed popularity also aligns with the customization trend of recent years. Rather than buying an item everyone already has, choosing rhinestones in different colors, sizes, and shapes, then arranging them by hand to suit your taste, is a more direct way to show off your personal style. The over-the-top decorations people once only dared to try for special occasions like music festivals and parties have instead become a small way to make everyday life more fun. After seeing Kylie Jenner’s birthday party, you might suddenly want to cover every little thing around you in rhinestones, too! What everyday item will be “bedazzled” next?
Join Popbee Circle and subscribe to the Popbee newsletter for the latest updates, and get early access to exclusive perks and discounts! Beyond this article, here are a few recent stories worth checking out:
- Every day on social media it’s everywhere: Why are Gen Zers who never lived through 2006 the ones most obsessed with the 2000s?
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